Radio Advert Ideas

We have had several ideas regarding our radio advert after researching them.



Our intial ideas were to have a disequilibrium between two people and have it resolved by our newspaper several ideas for this were:

• someone being out of touch and not knowing what is going on in their community


• someone who wants travel information but doesnt know where to go


• someone who wants information on properties in the local area but is unfimilar with using the internet


• someone who is lonely and wants to find love but doesnt know how to go about it

• A foreign man wanting to go back to his own country because its very boring in his local area then someone reccomends the North Somerset News to get information on all the things going on that he did not realise.

We eventually went with the idea of two people looking for propeties in the local area and decided to use two elderly women as our target audience is the older generation.

After sampling some of the music files in GarageBand which is the software we will use we decided we could make good use of the background commotion noise and fast jingle to set a scene and relay a lot of information about our product in a short space of time which we found common in a lot of adverts we researched.


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